STAGE ONE The [HB]Playbook Your Strategic Path to Cultural Influence
The Playbook is a tiered framework designed to guide brands to authentic cultural engagement, optimize spending, and avoid missteps.
Navigating Your Playbook Tiers
Our tiered Playbooks lower risk and guide you through entertainment marketing complexities. Choose the entry level aligning with your readiness and budget. Progressively build, or enroll at an optimal tier from day one for bonus credits.
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1
Intake ($2.5K)
Initial strategy session, Cultural positioning audit, Custom starter roadmap (No ongoing strategy)
2
Mapping ($7.5K)
Includes Intake + Comprehensive roadmap, Budget heatmaps & cultural calendar, Entertainment landscape analysis (No ongoing strategy)
Includes Leader & below + Direct strategy sessions with Stacy Jones, Brand Star workshop: cultural positioning, competitive analysis, crisis prep, Co-promotional sourcing + agency partnership opportunities (Founder-level involvement + frequent touchpoints)
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Icon ($125K+)
Includes Star & below + Global expansion frameworks, Franchise/IP ownership modeling, HB Investment Fund participation scenarios, AI-powered Cultural Impact Dashboard (C-suite + global program recalibration)
Timeline & Process
Build your [HB]Playbook to unlock [HB]Access in just 4-6 weeks through focused weekly strategy sessions. Choose your stopping point based on what you're ready to activate. Need to move faster to not let a hot opportunity go by? We can Fast Track within 5 days to accelerate your timeline and get an offer in to negotiate from. Lock in the right tier to secure maximum program benefits and bonus [HB]Points.
Ongoing Support & Savings
Beyond your initial Playbook, we offer continuous strategic consultations and reviews. Our flexible model scales with your brand, allowing you to roll up initial investments into the next tier for significant cost savings and strategic advantages.
Your [HB] Deliverables What You Take Away at Each Stage
At Hollywood Branded, your investment translates into tangible, proprietary assets that empower your brand's journey through entertainment. These aren't just services; they are strategic documents and frameworks designed to provide lasting value and a clear roadmap for cultural impact.
[HB]Brand Blueprint
The foundational framework document that serves as your brand's strategic cornerstone for all Hollywood partnerships.
[HB]Strategic Roadmap
Your customized journey roadmap, outlining clear steps and milestones for navigating the entertainment landscape.
[HB]Playbook Discovery
Initial strategy and market analysis, providing deep insights into potential opportunities for your brand.
[HB]Playbook Foundation
Comprehensive brand positioning and opportunity mapping, detailing how your brand can integrate effectively.
[HB]Playbook Growth
Advanced strategic planning with detailed execution roadmaps, designed to scale your brand's presence.
[HB]Playbook Leader
Strategic framework for market dominance, offering tailored programs and exclusive opportunities for industry leaders.
[HB]Playbook Star with Brand Star
Elite-level strategy that includes celebrity and talent integration planning for maximum brand visibility and cultural resonance.
[HB]Playbook Icon with Global Impact
The highest level strategic framework for brands seeking global cultural influence, focusing on worldwide brand authority and global entertainment partnerships.
[HB]AI Playbook Series
AI-powered strategic insights, solutions, and training delivered by our team to help brands and their agencies create customized systems connecting their own and internal teams.
All [HB] deliverables and programs start at $30k and scale to $30M+ based on your brand's objectives, scope, cash and co-branded media investment. Each customized deliverable is a strategic asset, empowering your brand with the insights and tools needed to thrive in the world of entertainment marketing.
Unlock Your Brand's Full Potential
Subscribe to HB Radar
HB Radar is your indispensable tool for real-time monitoring of cultural trends, audience engagement, and competitive insights within the entertainment landscape. Equip your brand with continuous, actionable data to stay at the forefront of cultural influence and make informed strategic decisions.